The hip and happy aura of this former advertising executive is something that naturally flows through, from her branding, collaterals, packaging, even to the vibe you get when you check out her product display at expos and bazaars. Tricia invented the Dizzy Dress™, “the happiest dress in the universe” in 2011 with loads of inspiration from her daughter Mayumi. The Dizzy Dress is described in its website as “a reversible, high-flying, twirly dress for little girls ages 2 to 9 years aimed at putting the play back in children’s clothing, bringing out the child in every joyful twist and turn.” Buyers are surprised with sparkly glitters (and sometimes fun googly eyes) and a “certificate to be happy” inside the box the dress comes packaged in. With this unique concept, Tricia sets her sights on bringing this proudly-Filipino-created and mom-created product overseas. Tricia, in fact, has just returned from a successful run at the Playtime New York exhibition, finally taking her dream another step towards reality.
Guess who was nominated in the Brand & Product Innovation category by Mompreneur Manila...
Please vote, Moms! Winners receive an ad & marketing package from Mommy Mundo worth PHP100,000 which would come in handy for this start-up! Plus mentorship from the pros! I'm a 1 woman company and brave homeschooling mom that needs all the help I can get. Won't you help spread the twirl? Thanks FB likers!
Click the link below and LIKE on the Mompreneur Manila page. Voting's easy! Just click here http://mompreneurmanila.com/awards/ Then click on my picture, and click LIKE. Thanks for taking the time.